Tablets Pass the Over-saturated Netbook Market in Shipments, for the First Time
Posted on 21. Oct, 2011 by MikeP in Netbooks, Tablets
The Asus Eee PC 1008HA is one of the more stylish netbooks launched in recent years.
Coming into the PC market in late 2007 the netbook was the first really portable laptop to hit the market place. Asus had the first hit in the market with their ASUS Eee PC 700 that sold more than 300,000 units in its first four months of availability. After Asus got the ball rolling the other PC vendors took note and over the next few years they all flooded the market with millions of netbooks, and consumers bought most of them.
However today the netbook is lagging in shipments, according to market researchers. I think netbook shipments are declining because the market is too saturated, also there is almost no incentive for someone who bought a netbook last year to buy a new model due to slowed innovation in the market.
Market researchers at ABI Research are reporting that the new must-have computing device, the tablet computer, has passed the netbook in global unit shipments. The researchers say that 7.3 million netbooks were shipped in Q2 of 2011, and 13.6 million tablets were shipped in Q2 of 2011.
Jeff Orr, ABI Research consumer research chief, doesn’t expect that netbooks will be able to leapfrog tablets in shipments.
Netbooks could see another rise if the technology inside and the physical designs can become exciting again.
[Via]
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